Contractor Partner Presentation

How We Fill Your Calendar With Qualified Jobs

A done-for-you lead system that generates demand, qualifies homeowners, and delivers ready-to-close opportunities to your door.

The System

Four steps. Zero guesswork.

Every piece works together so you can focus on closing jobs — not chasing leads.

STEP 01

Targeted Outreach

We run ads and outreach to homeowners in your area who need your service. You pay nothing for traffic.

STEP 02

Authority Funnel

Interested homeowners fill out a form that filters out time-wasters and confirms real intent.

STEP 03

Sales Team

Our dedicated reps call, text, and qualify every lead before it ever reaches you.

STEP 04

Lead Delivery

You receive fully qualified opportunities — homeowner confirmed, scope defined, ready to book.

01

Targeted Homeowner Outreach

We bring the demand to you.

You don't pay for ads. You don't pay for traffic. We handle all of that. Leads enter our system from multiple sources — all targeted to your service area.

Meta Ads

Facebook & Instagram ads targeting homeowners in your zip codes

Google Search

Capturing people actively searching for your service right now

Geo-Targeting

Affluent neighborhoods and proven high-conversion areas only

Income Filtering

Targeting homeowners with the budget to hire a professional

Our approach vs. the competition

We build trust through authentic content — not spammy discount ads with low engagement.

Our Ads

Authentic social content that builds connection and trust with homeowners.

Facebook Ad Library showing authentic video testimonial ads
Competitor Ads

Generic discount ads that attract bargain hunters — low impression, low trust.

Competitor roofing ad offering 50% off install
1-800-Hansons Facebook ad with holiday sale and low impressions

Precision targeting, not spray and pray

Every lead is filtered by location, income, and real search intent before it ever enters the system.

Affluent Zip Codes
Facebook Ads geo-targeting map showing affluent zip codes in Fort Lauderdale area
Income Targeting
Income targeting data showing estimated yearly income brackets from $100k to $250k
Intent-Based Filtering
Search intent keywords: Roof Repair, Roof Installation, Storm Damage, Best Contractor in Atlanta

"By the time a lead enters the system, the homeowner has already invested effort. These are not cold leads."

02

Authority Funnel

Filters out the noise. Keeps the real ones.

After a homeowner responds, they're sent through a short form — not for lead capture, but to filter commitment and set expectations.

Who gets the form

  • Responded to our outreach
  • Shown interest in the service
  • Spoken with our team by text or phone

What the form does

  • Confirms contact details & location
  • Sets expectations before a call
  • Prepares them for qualification

If not completed

No lead is delivered. The system intentionally discards unserious homeowners so you never waste time on tire-kickers.

Authority funnel form - Want a New Roof & $500? Lead qualification form

Example authority funnel form

Why this matters

Most contractors pour money into ads but lose leads to slow response and no follow-up. The funnel plugs those holes — only real, committed homeowners make it through.

03

Sales Team

We call. We text. We qualify.

A dedicated rep works every lead on your behalf — calling and texting until there's a clear outcome. You never touch an unqualified lead.

Live Qualification — Text
Hey Jarrod, thanks for requesting a roofing quote. Just to confirm you’re looking at a full replacement for your home, correct?
Yes
Got it. Is this for a single-family home you live in, or a rental / commercial property?
Single Family home
Do you know roughly how old the current roof is, or when it was last replaced?
It is 27 years old
What’s driving the replacement right now — storm damage, leaks, insurance, or just age of the roof?
It’s leaking quite bad
Live Qualification — Call Script
Sales call qualification script showing intro, qualification questions, booking, and confirmation steps
Golden Follow-Up Schedule

Persistence is the system. Most homeowners don't answer on the first try — our reps follow a structured cadence that runs for 30+ days.

Day 1
Call (Double Dial)VoicemailText & Email
Day 1 (Again)
Call (Double Dial)Text
Day 2
Call (Double Dial)VoicemailText & Email
Day 3
Call (Double Dial)VoicemailText & Email
Day 4
Call (Double Dial)VoicemailText & Email
Day 5+
Continued multi-channel follow-up
Day 14
Call (Double Dial)Voicemail
Day 30
Call (Double Dial)VoicemailText & Email
04

Lead Delivery

You only get leads that are ready to go.

A lead isn't fulfilled just because a form was submitted. You receive a qualified opportunity only after every checkpoint is passed.

Homeowner confirmed
Service address verified
Scope & service match
Timing & intent confirmed
Delivered to You

What you receive

  • Full homeowner contact info & notes
  • Verified service address
  • Job scope, timing, and decision-maker status
  • Homeowner is primed and expecting your call

Aligned incentives

You only pay when a real, qualified opportunity is delivered. We front the ad spend and absorb the cost of leads that don't qualify. If we don't deliver value, we don't get paid.

Why speed matters

Contact rate drops 100x between 5 and 30 minutes. Our system ensures leads are contacted immediately — before they go cold.

Chart showing contact rate drops 100x and qualification rate drops 21x from 5 to 30 minutes

Ready to grow?

Stop chasing leads. Start closing jobs.

You pay nothing for ads or traffic
Dedicated sales rep works leads on your behalf
Only qualified, ready-to-book leads are delivered
Structured follow-up so no opportunity slips through

Let's talk about your service area and see if we're a good fit.